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Retail & Displays

JOE FRESH Umbrella Displays

Umbrella merchandising for Shoppers pharmacy

JOE FRESH umbrella displays for Shoppers pharmacy, bringing branded product presentation into a compact freestanding fixture. The design organizes compact and full-length umbrellas across multiple faces, with hanging positions, product labels, and a prominent JOE FRESH header. Visualizations explore the fixture from several angles and in a pharmacy checkout setting.

JOE FRESH umbrella rack with orange signage and hanging umbrellas in a Shoppers Drug Mart setting

Project gallery

Close-up of the JOE FRESH umbrella display showing orange signage, product hooks, price labels, and patterned umbrellas
JOE FRESH rain essentials display collage showing the full rack, compact umbrellas, ponchos, and wheeled base